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Creator of communication frameworks, campaigns and messaging to inspire growth, change behaviors and opinions, and move hearts and souls. Marketing & business consultant. Executive coach. Corporate & leadership trainer.
TV. VIDEO. FILM.
Red Bull, "Red Bull Air Race 2015, Fort Worth"
Creative Director, Director, Producer
Red Bull was bringing its popular event, the Red Bull Air Race, to Texas Motor Speedway in Fort Worth. Red Bull wanted to generate excitement about the race in the weeks leading up to it. The solution was a city profile video that succeeded on two key fronts: it brought Fort Worth to life for race fans who were unfamiliar with the city, and it built tension around the competition of the race.
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